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A Few Things To Discuss With Your Law Firm Marketing Team

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Marketing a law firm takes considerable time and resources. If you have a large firm, with many different areas of law covered, you may have an internal marketing division. However, if you are part of a smaller firm, using an outside marketing team may be better. When you talk with different companies the offer law firm marketing services, there are a few things you need to discuss so you are sure you are receiving the best help. Read More»

3 Ways To Boost The Effectiveness Of Social Media Marketing Efforts For Your Small Business

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With new social networking platforms developing at an amazing rate and easier portable access to the internet via smartphones, the average consumer will now spend more time than ever on social media sites. In fact, some research has suggested that most adults check some form of social media site at least once per every hour that they are awake through the day, or something like 17 times in a 24-hour period. Read More»

Tips for Addressing an Employment Gap on Your Resume

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A skilfully written resume can often be enough to get you in the door for an interview, giving you a real shot and landing the job of your choice. If your employment history has a gap, you might wish to disguise this fact on your resume. This, however, can be a bad idea. Employers can often quickly tell when someone is disguising an employment gap, which may make them leery of calling you for an interview. Read More»

3 Mistakes To Avoid When Creating Your Website

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Your website will say a great deal about your business. Many people who own small businesses create a website to improve their image online, but find that their website is ineffective in bringing in customers like they imagined it would. This could be for a variety of reasons, including web design. It is important that you know what mistakes you might be making that could be contributing to your ineffective website. Read More»

Custom Software Develpment Ideas Every Call Center Should Consider

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While off-the-shelf software for businesses made a lot of tasks easier to handle a long time ago, it usually meant having to pay for an all-inclusive platform filled with features that would barely ever get used, especially in a call center setting. The modern days have definitely changed and you can now get custom software developed for just about any business you can imagine. Having access to software that is precisely built for your call center specifically is easily one of biggest perks of the modern age. Read More»

Web Design Trends Your Business Can't Afford To Miss

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If you want to succeed in the world of online business, you need to stay on top of the latest website design trends. These trends change so quickly that it can be impossible to know if your site is current and “hip.” The following trends are some of the most sweeping and industry-changing, and ignoring them will leave your business far behind your competitors. Long, Scrolling Pages The days of clicking through a complex web of pages may be over. Read More»

Three Tips For Easy Web Content Management

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Online marketing is becoming more and more important for businesses of all kinds. When you are new to content curation, it can be daunting to get started. Here are some ideas for staying on top your website and delivering unique content.  Have Regular Brainstorming Sessions to Keep Ideas Flowing The idea of thought leadership is becoming important in online content marketing and throughout businesses. Readers are looking for fresh ideas that push the boundaries and show that the company is trying to innovate. Read More»

2015 Mobile App Development: 5 Things To Focus On For Success

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With virtually everyone in the country having some form of technological device in their hands, whether it be a smartphone, tablet or smartwatch, the industry for mobile app development is more popular than ever. As it continues to evolve, app developers will need to keep up with the analytics in order to provide the best mobile app for consumers. Business owners who need an app developed will need to familiarize themselves with the things that are most important to consumers, while app developers will want to prioritize these crucial aspects of the development process. Read More»

Planning A Business Project? Why You Need A Gantt Chart

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Planning for and successfully executing a project can be a laborious task.  You have to delegate responsibilities, set deadlines and make sure that your entire team is on the same page.  Simply holding meetings to get this accomplished may not be the most effective method, because gatherings of this nature can sometimes be quite boring, and you may end with very little accomplished.  This is why you definitely want to use a Gantt chart to help you organize your next project. Read More»

How Web Design Can Make Or Break Your Small Business

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When you have your own small business, you try to do everything that you can to expand your business, gain more clientele, and give people the best possible perception and vision of your business. Of course, because your business is small and you do not have a large budget, accomplishing all of these tasks can be a challenge to be sure. While you may be tempted to do it all yourself, one area that you should not skimp on is your business’s website design. Read More»